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Considering tictac® history and its unmistakable package, the rebranding will seek to update the brand. The logo will be a direct reference to the sound of the packaging, the opening, and closing of the lid, but also the shaking of the packaging itself. The displacement of the typography generates a movement of the logo and its contrast will emphasize its sound.
Check the complete Brand Guideline
Also, check out a feature at Best Website Design
keywords: rhythm; sound; refreshment;
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